Tag: brand marketing
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Why Markdown Files Are Your Best Friend When Working With AI
If you’ve spent any time working with AI tools, you’ve probably noticed that some content gets handled beautifully — formatting stays intact, structure carries through, nothing gets mangled — while other content turns into a mess of stray symbols and… Continue reading
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How to Create a Winning Holiday Social Media & Email Strategy
The holiday season is one of the busiest — and most profitable — times of the year for businesses. Whether you’re a service provider, local shop, or e-commerce brand, planning ahead is the key to cutting through the holiday noise… Continue reading
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The Difference Between a Plan and a Strategy
There is a lot of confusion on whether you have a plan or a strategy, let’s take a look at each one and discover why you need both. A marketing strategy and plan are two key components of a great… Continue reading
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Why You Need A Marketing Plan
If there were one silver bullet for marketing, you wouldn’t need someone (me!) to help build your brand and increase sales, because you would just do that one thing and your business would go viral. I always tell people that… Continue reading
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Striking Out
Sometimes you have to strike out a few times before you hit a home run even after several base hits (don’t worry, that’s all I’ve got for sports analogies). For several years I’ve wanted to start my own marketing agency,… Continue reading
